RetailMapping the Pharma Retail opportunity in India for a US client

Industry Pharma Retail

Internal scan

  • Study of the regulatory environment and touchpoints to the project
  • Mapping the existing distribution process, intermediaries, costs and relevance
  • Market survey – urban & rural
  • Mapping of competition
  • Identification of change agents and reasons for lack of change in the past
  • Mapping of proposed business model against findings
  • Technology touchpoints to the proposed project
  • Recommendations

Status Completed